There is just no way we can prevent the sale of tickets to people who intend to sell them as we have no way of knowing that ahead of time and no one is going to admit they're buying the ticket to make a profit. My understanding was that Bridgton Books was only going to be selling one ticket per person to try to reduce the chances of making that easier and so that people can't buy blocks of tickets. Doesn't make it any less infuriating but until people stop buying them and creating a market, it won't stop and we both know the likelihood of that happening.
He might say a few words before the signing begins but this is just a straight signing. They moved it to the movie theater as the book store wasn't large enough to accommodate that many people and this way they wouldn't have lines out on the street. The book signing is to help the book store. It's a small independent and the sales of the books for the signing will be a big deal for
them. This was something Steve set up to help his hometown store much more than for any increase to his sales numbers.