Both of mine have that insert. It reminds me of the cigarette adverts that used to be in the middle of paperbacks way back in the day.Yup! The copy I bought today has a Hard Case Crime Book Club insert attached to the middle of the book. My other copy doesn't have this, I'm almost certain.
Has a lot to due with the popularity of the series Haven, which is based on the book . . .I got back into reading King recently after years of not reading him, so I never bought a copy of The Colorado Kid. When I started to collect his works again so that I could read or re-read everything, I figured I'd find this one in a book store the same way I see Joyland everywhere (and have now bought a copy). But not a single book store in my immediate area carries it. Not even the second hand ones. The second hand ones have marked it as "rare" and I can't even order it online through my local chain.
Amazon wants, minimally, $35 for it, a thin book that retails for eight bucks. What on earth is going on with that?